Leroy Merlin - "Bathroom"

Publicis Italy

Publicis Italy Milan, Italia

13848

Marca: Leroy Merlin
País: Italia

Anunciante: Leroy Merlin

Título	Bathroom
Agencia	Publicis Italy
Campaña	Bathroom
Anunciante	Leroy Merlin
Marca	Leroy Merlin
Fecha de primera difusión/publicación	2015 / 6
Sector Empresarial	Herramientas, productos de bricolaje
Lema	it’s more than a bathroom when it’s made by you.
Sinopsis	Is the house we live in really "ours”? This question led us to the insight of the new Leroy Merlin (Italy’s market leader of DIY) TV campaign: "is your home only if you made it”. Because we want to go beyond the simple decorations and make it possible to transform what’s just a house into your home.The idea is to portray a significant moment in the life of a father and his teenage son, a boy who is growing. A moment in life never easy to manage and understand by a parent. Here is the chance to show the real value of DIY linked to the brand: by improving your home also improves your life.
Medio	Televisión y Cine
Duración	60 seconds
Banda Sonora	Fabio Gargiulo
Director ejecutivo de creación	Bruno Bertelli
Director ejecutivo de creación	Cristiana Boccassini
Director creativo adjunto	Stefano Battistelli
Responsable de conceptos / redactor	Stefano Battistelli
Creative Supervisor and Art Director	Francesco Epifani
Supervisor de clientes	David Pagnoni
Client Team	Federica Fragapane
Client Team	Ilaria Massinissa
Productor de la agencia	Federica Manera
Productora	Think Cattleya
Realizador	Pep Bosch
Director de fotografía	Oriol Vila
Montador	Stuart Greenwald
Productor ejecutivo	Simona Della Porta
Productor	Rossana Ceriani
Jefe del grupo de creación	Band
Post Production Audio	Screenplay Productions
Música	Fabio Gargiulo
Communication Director	Stefania Savona
Project Leader Communication	Monica Pierini
Project Leader Communication	Paola Rastelli