| Título | Sydney-Shanghai |
| Agencia | BBH |
| Campaña | Global Development |
| Anunciante | Guardian Media Group |
| Marca | Guardian Global Development |
| Fecha de primera difusión/publicación | 2013 / 10 |
| Sector Empresarial | Prensa, medios e información en línea |
| Lema | Imagine if Sydney's harbour were doing as much business as Shanghai's |
| Sinopsis | The creative uses well known ‘first-world’ global landmarks, forcing a visual comparison which allows the pace of the developing world to be made relative. |
| Problema | The Guardian Global Development site, which launched in 2010, aims to engage a global audience on present and future development issues. The site hosts comment from a range of voices around the globe, alongside news, debate, data and student resources. |
| Medio | Prensa y publicaciones |
| Director de publicidad | Natalie Roper |
| Strategy Director | Agathe Guerrier |
| Strategic Business Lead | Ngaio Pardon |
| Director artístico | Shelley Smoller |
| Responsable de conceptos / redactor | Raphael Basckin |
| Director creativo adjunto | Carl Broadhurst |
| Director creativo adjunto | Peter Reid |
| Director ejecutivo de creación | David Kolbusz |
| Productor de la productora | Sally Green |
| Digital Display Director | Richard Atkins |
| Integrated Production | Bryony Dellow |
| Diseñador | James Townsend |
| Director de cuentas | Jon Barnes |
| Responsable de cuentas de agencia | Fiona Buddery |
| Illustrator | Jean-Marie Vivès |