Hugo Veiga
Global Chief Creative Officer at AKQA, São Paulo
São Paulo, Brasil
TítuloStranger Antenna
Agencia
Campaña Stranger Antenna
Anunciante Netflix, Inc.
Marca Stranger Things
Fecha de primera difusión/publicación 2019
Sector Empresarial Programas y cadenas de televisión y radio
Filosofía Stranger Antenna was a stunt made for Netflix’s Stranger Things season 3. It was an app that warmed Brazilian fans up for the third season by giving them the first chance of a sneak peek at unreleased new Stranger Things scenes. This could only be done by mimicking an old national habit, common in the 80s, of putting steel wool on TV antennas to improve the signal. With Stranger Antenna, fans had to put a steel wool pad near their phones in order to tune in to new ST3 scenes and exclusive content created only for the app.
Medio Applications
Duración
Productora Hungry Man
Director ejecutivo de creación
Director ejecutivo de creación
Director del grupo de creación
Responsable de conceptos / redactor
Responsable de conceptos / redactor
Director artístico
Director artístico
Director artístico
Diseñador
Planning Director
Director de cuentas

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