Toppris Chocolate Bar - "Smart Mirror"

SMFB

SMFB Oslo, Noruega

Premios

2944

Marca: Toppris Chocolate Bar
País: Noruega

Anunciante: Mondelez Norway

Título	Smart Mirror
Agencia	SMFB
Campaña	Remote Car Scarer
Anunciante	Mondelez Norway
Marca	Toppris Chocolate Bar
Fecha de primera difusión/publicación	2018
Sector Empresarial	Chocolatinas, golosinas, dulces, chicle
Filosofía	A Toppris chocolate is introducing a game show set named "Skip ad elevator pitch". Two real hobby inventors, a father and a daughter is standing on a podium and is ready to pitch their invention, which is a robot built to look like a cat, that can be controlled by a phone. The team get introduced by the host, and starts pitching. Just before he they start the pitch, a new podium which includes a physical Skip Ad sign, appears in front of them (this is timed to appear when the skip ad button disappears from the YouTube window). During the pitch they explain the features of the invention, and gives a brief demonstration, before the time is up, and the host takes over again. Cultural/Context Information For The Jury Toppris is a Norwegian chocolate brand known for its inventive and playful advertising, using "When you feel like a genius" as their slogan.
Medio	Televisión
Duración	81 seconds
Director artístico	Per Erik Jarl
Responsable de conceptos / redactor	Christian Hygen
Account Manager	Vibeke Wiedswang
Account Director	Torstein Drogseth
Diseñador gráfico	Magnus Snickars
Graphic Designer	Francesca Miani
Motion Designer	Mikkel Såghus
Content Manager	Line Smedstad
Account manager assistant	Karoline Pedersen
Brand Manager	Mannaïc Mathelier
Brand Manager	Katrine Lauritzen
Director	John Christian F. Apalnes
Producer	Jannecke Møller
Production Manager	Maren Gjerdrum Haugen
Account Manager	Mia Jacobsen