| Título | The True Adventures Of Chad |
| Agencia | Mekanism |
| Campaña | The True Adventures Of Chad |
| Anunciante | Sega |
| Marca | Super Monkeyball Deluxe |
| Posted | Junio 2005 |
| Producto | Video game |
| Sector Empresarial | Juguetes y juegos |
| Sinopsis | Super Monkey Ball Deluxe is a fun video game, popular amongst 10-14 year-olds. Sega wanted to open a new market and target an older audience of college-age 18-25 year-olds with a viral buzz effort. We set out to create an episodic story that resembled a TV sit-com complete with theme song. Users were effectively encouraged to opt-in for more episodes and send on to friends |
| Medio | Interactivo |
| Mercado | Estados Unidos |
| Más información | www.mekanism.com/cannes/sega/ |
| Director creativo | Ian Kovalik |
| Director artístico | Conor McCann |
| Responsable de conceptos / redactor | Kevin Frank |
| Responsable de conceptos / redactor | Pete Caban |
| Responsable de conceptos / redactor | Tommy Means |
| Diseñador | Conor McCann |
| Realizador | Tommy Means |
Más creaciones
VER TODOBoat
- MARCA:
- Volkswagen
- AGENCIA:
- Crispin Porter + Bogusky
Wonderful World of King
- MARCA:
- Burger King
- AGENCIA:
- Crispin Porter + Bogusky
Pocketbike Racer, Big Bumpin', Sneak King
- MARCA:
- Burger King
- AGENCIA:
- Crispin Porter + Bogusky
VW Features
- MARCA:
- Volkswagen
- AGENCIA:
- Crispin Porter + Bogusky
Safe Happens Integrated
- MARCA:
- Volkswagen
- AGENCIA:
- Crispin Porter + Bogusky