| Título | Bathroom |
| Agencia | Ogilvy Germany |
| Campaña | Welcome Back Boy |
| Anunciante | Mattel, Inc. |
| Marca | Matchbox |
| Posted | Marzo 2013 |
| Sector Empresarial | Juguetes y juegos |
| Filosofía | A flashback to childhood: Real cars were parked in front of billboards on parking lots as part of the Matchbox campaign. The billboard visuals were oversize room details and transformed the parked cars into Matchbox cars. The solution: This simple idea created a child's perspective of the world. And reminded family dad car drivers of their own childhood. |
| Problema | Remind fathers about the matchbox brand |
| Medio | Cartel |
| Director creativo | Helmut Meyer |
| Responsable de conceptos / redactor | Lisa Reissner |
| Responsable de conceptos / redactor | Stephan Vogel |
| Responsable de cuentas de agencia | Michael Fucks |
| Director de publicidad | Katrin Kahler |
| Comprador de arte | Caroline Walczok |
| Director artístico | Andreas Wagner |
| Director artístico | Lisa Reissner |
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