| Título | In the Long Run |
| Agencia | antoni GmbH |
| Campaña | In the Long Run |
| Anunciante | Daimler AG |
| Marca | Mercedes-Benz GLE |
| Fecha de primera difusión/publicación | 2018 / 12 |
| Sector Empresarial | Automóviles |
| Sinopsis | We meet a woman who's an accomplished athlete, although she seems to have suffered an injury in the past. On the day before her biggest event, a triathlon, her daughter refuses to come and watch her. As we see the woman going through her paces, the film intercuts with scenes of the little girl at home, looking at old cuttings and photos. Abruptly she changes her mind and calls her dad, who speeds to collect her in the family Mercedes. They arrive just in time to meet mum by the finishing line, where there's an emotional twist. |
| Medio | Web Film |
| Duración | |
| Banda Sonora | Cold Little Heart |
| Director de publicidad | Natanael Sijanta |
| Director de publicidad | Damir Maric |
| Director de publicidad | Kai Köpf |
| Director de publicidad | Stefan Brommer |
| Responsable de conceptos / redactor | Matti Lietsch |
| Director artístico | Mathias Wilke |
| Strategist | Andreas Moellmann |
| Strategist | Stephanie Dzionara |
| Strategist | Sebastian Lyman |
| Productor de la productora | Sebastiaan Peters |
| Director ejecutivo de creación | Veit Moeller |
| Director creativo | Christian Kies |
| Director creativo | Christopher Hoene |
| Director creativo | Patrick Klebba |
| Diretor Geral de Criação | Matthias Schmidt |
| Director de cuentas | Rebecca Sander-Ott |
| Director de cuentas | Steffen Günther |
| DIRECTOR DE SERVICIO AL CLIENTE | Steffen Schuhmann |
| Managing Director | Jörg Schultheis |
| Productora | Iconoclast Germany |
| Productor ejecutivo | Jan Dressler |
| Realizador | Niclas Larsson |
| Director de fotografía | Linus Sandgren |
| Productor de la productora | Jan Dressler |
| Montaje | Slaughterhouse GmbH |
| Producción musical | Interscrope |
| Christian Mix-linzer | |
| Steve Bartlik | |
| Compositor de música | Michael Kiwanuka |
| Compositor de música | Dean Josiah Cover |
| Compositor de música | Brian Burton |
| MUSIC Artist | Michael Kiwanuka |
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