| Título | Keith |
| Agencia | McCann London |
| Campaña | My Sub, My Way |
| Anunciante | Doctor's Associates Inc. |
| Marca | Subway |
| Posted | May 2013 |
| Sector Empresarial | Restaurantes y comida rápida |
| Sinopsis | People want healthier choices. In order to promote the launch of the new low fat Flatbread range at Subway, we introduced the public to Keith.Keith, who likes to be called Bob, leads a pretty ordinary life and becomes empowered upon entering a Subway store for the first time as he is faced with so many choices, including healthy ones. It’s Keith’s Sub and it’s Keith’s way. |
| Medio | Televisión |
| Duración | |
| Mercado | Reino Unido |
| Director creativo | Rob Doubal |
| Director creativo | Laurence Thomson |
| Director artístico | Lianne Galazka |
| Director artístico | James Rooke |
| Responsable de conceptos / redactor | Imogen Jones |
| Responsable de conceptos / redactor | Melissa Cain |
| Realizador | Jonathan Herman |
| Productora | Blink London |
| Productor | Andrew Studholme |
| Postproducción | Craft |
| Sonido | Tim Sutton |
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