| Título | Groundhog Day |
| Agencia | McCann London |
| Campaña | Groundhog Day |
| Anunciante | Subway |
| Marca | Subway |
| Fecha de primera difusión/publicación | 2017 / 6 |
| Sector Empresarial | Restaurantes y comida rápida |
| Sinopsis | An office worker breaks free from the monotony of her daily routine with the help of a Subway® stores Salad, in a new TV commercial for submarine sandwich chain Subway® created by McCann London. In the spot, directed by Max Sherman at Blink and titled ‘Groundhog Day’, the young woman is stuck in a never-end cycle of mundanity as she repeatedly goes through her habitual working day – which is punctuated only by a bland, home-made sandwich. But, when she glimpses a cheeky thought-provoking poster depicting a Subway® stores Salad, everything changes. Suddenly inspired to discover something new and exciting, the woman tries a Subway® stores Chicken Teriyaki Salad and finds her daily grind transformed. The humorous film sits under the Subway® brand’s ‘Keep Discovering’ platform, which was launched last year to promote its wide variety of taste combinations. |
| Medio | Televisión |
| Duración | |
| Brand Marketing Director | Sacha Clark |
| Chief integration officer | Sergio Lopez |
| Productor ejecutivo | Sophie Chapman-Andrews |
| Productor ejecutivo | Nicholas Mugridge |
| Productor de la agencia | Claire Hopkins |
| Responsable de la creación | Rob Doubal |
| Responsable de la creación | Laurence Thomson |
| Director creativo | Alexei Berwitz |
| Director creativo | Rob Webster |
| Miembro del equipo creativo | Matt Searle |
| Miembro del equipo creativo | baba molviji |
| Business Director | Jason McNamee |
| Business Director | Katie Morris |
| Director de cuentas | Francois D’Espagnac |
| Planificador de cuentas | Nathaniel Hill |
| Planificador de cuentas | Matt Saunders |
| Productora | Blink Productions |
| Realizador | Max Sherman |
| Director de fotografía | Simon Richards |
| Productor | Patrick Craig |
| Co Executive Producer | Ben Sharpe |
| Montador | Saam Hodivala |
| Montaje | Work Editorial |
| Música | TBC |
| Sound Engineer | Adam Smyth |
| Audio Village / Sound Studio Producer | Craft |
| Media Agency | Mediacom Leeds |
| Media Planner | Dan Sear |
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