| Título | Dad Bods |
| Agencia | Clemenger BBDO Melbourne |
| Campaña | Dad Bods |
| Anunciante | Pacific Brands Underwear Group |
| Marca | Bonds |
| Fecha de primera difusión/publicación | 2016 / 8 |
| Sector Empresarial | Lencería, ropa interior, pijamas |
| Sinopsis | We all know the sacrifices mothers make in having children. However, what is often not discussed is the toll childbirth takes on a father's body. For no reason whatsoever men seem to suffer many of the same side effects that women do after having a child. It even has a name 'the dad-bod'. In a very light hearted and irreverent way Bonds created a campaign to shine a light on the plight of fathers so they are not forgotten in the lead up to their special day. |
| Medio | Web Film |
| Duración | |
| Creative Chairman | James McGrath |
| Responsable de la creación | Ant Keogh |
| Director creativo | Anthony Phillips |
| Director creativo | Richard Williams |
| Planning Director | Michael Derepas |
| Productor de la agencia | Michael Derepas |
| Operations Director | Sharon Adams |
| Realizador | Tony Rogers |
| Director de fotografía | Marin Johnson |
| Productor | Jason Byrne |
| Grade Artist | Martin Greer |
| Montador | Sam Coates |
| Audio Engineer / Sound Designer | Stevo Williams |
| Managing Partner | Simon Lamplough |
| Director de cuentas | Grant Oorloff |
| Marketing Manager | Emily Small |
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