Tata Tiscon - "Home Safe Home"

Wunderman Thompson South Asia

Wunderman Thompson South Asia Mumbai, India

1357

Título	Home Safe Home
Agencia	Wunderman Thompson South Asia
Campaña	Home Safe Home
Anunciante	Tata Steel
Marca	Tata Tiscon
Posted	Junio 2021
Sector Empresarial	Industria
Filosofía	The pandemic has brought into focus how important homes are in keeping us safe. Like every year, on World Environment Day, Tata Tiscon, Quality Rebar Brand from Tata Steel and India’s first GreenPro certified rebar brand, continues to spread the message of building strong, safe homes for all living beings on this planet through Go Green, the brand’s sustainability initiative. This year, the brand has released its film titled ‘Home Safe Home’, conceptualised by Wunderman Thompson South Asia, to encourage people to care for and nurture all homes. For all living beings. The UN Decade on Ecosystem Restoration (2021-2030) is a rallying call for the protection and revival of ecosystems. As a leading homebuilding brand, Tata Tiscon is committed to building safe homes for humans while not destroying the habitats of all living beings. Towards this purpose, the brand strives to encourage all its channel partners to do the same.
Medio	Interactivo
Duración	75 seconds
SVP, Managing Partner	Vijay Jacob Parakkal
VP Executive Creative Director	Arjun Mukherjee
Creative Director, Copywriter	Moeinuk Sengupta
Creative Supervisor, Art	Sourish Mitra
Productora	Made in Calcutta