Harjot is an award winning strategist with over 20 years of industry experience. A true globalist, he has lived in 6 countries across 3 continents; working for some of the most famous brands and agencies in the world.
Over the last 2 decades Harjot has has held senior, regional and global planning and leadership roles; in North America, China, and Asia and worked on nearly every category from packaged goods to banking, retail, paints, telecom, tourism, cosmetics, credit cards and governments.
Harjot joined the global strategy team at McCann Worldgroup in New York, in January 2011. He was subsequently promoted and transferred to the EMEA head quarters in London in January 2015. As Chief Strategy Officer of Europe, he is responsible for leading strategic planning across all McCann Worldgroup offices in the region, spanning 29 countries and including Truth Central EMEA -the regional outpost of McCann Worldgroup's proprietary, global intelligence unit . Under his leadership McCann Worldgroup Europe has been ranked as the most effective agency network in the Effies.
A frequent speaker and panelist at many industry forums, universities and events, and a jury member for the Effies and several other awards shows, Harjot’s approach to strategy is steeped in common sense and energised by a passion to make the brilliant obvious.