Philipp Ries
Responsable de conceptos / redactor at Ogilvy Germany
Düsseldorf, Alemania
TítuloJesus
Agencia
Campaña Jesus
Anunciante International Society for Human Rights
Marca International Society for Human Rights
PostedMay 2018
Sector Empresarial Derechos Humanos
Lema End the era of death penalty
Sinopsis A third of the world population lives in states in which the death penalty is still in force. Today, executions are as real and present as they were 2000 years ago. The only thing that has changed are the methods. Now, things like lethal injections are most common.

But when you look at the cots the prisoners are strapped on, they bear an uncanny resemblance to a very popular ancient Roman execution device:
The cross. A resemblance that conveys a powerful message:

Even two millennials later, nothing has changed.
Now it’s finally time to end the era of the death penalty.
Medio Prensa y publicaciones
Responsable de la creación
Diretor Geral de Criação
Director creativo
Director artístico
Responsable de conceptos / redactor
Responsable de conceptos / redactor
Responsable de cuentas de agencia
Responsable de cuentas de agencia
Fotógrafo
Retocador
Postproducción
Postproducción
Postproducción

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