Título | Moldy Whopper (Day 28) |
Brief | The food industry, particularly fast food, is full of additives. But the last 3 years Burger King have removed 8,500 tons of artificial preservatives Globally. To send an important message, also to the fast food industry, Burger King showed its iconic Whopper molding for up to 35 days.Campaign traveled the globe and was lively talked about in the real world. |
Agencia |
Ingo
|
Campaña |
Moldy Whopper
|
Anunciante |
Burger King
|
Marca |
Burger King
|
Posted | Diciembre 2020 |
Sector Empresarial | Restaurantes y comida rápida
|
Sinopsis | The food industry, particularly fast food, is full of additives. But the last 3 years Burger King have removed 8,500 tons of artificial preservatives Globally. To send an important message, also to the fast food industry, Burger King showed its iconic Whopper molding for up to 35 days.Campaign traveled the globe and was lively talked about in the real world. |
Medio |
Prensa y publicaciones
|
Director ejecutivo de creación |
Björn Ståhl
|
Director artístico |
Max Hultberg
|
Responsable de conceptos / redactor |
Magnus Ivansson
|
Planificador de cuentas |
Simon Stefansson
|
Director de cuentas |
Rickard Allstrin
|
Responsable de cuentas de agencia |
Mia Melani
|
Final Art |
Åsa Eklund
|
Final Art |
Alexander Lundvall
|
Tech Director |
Stefan Kindgren
|
Global Chief Creative Officer |
Pancho Cassis
|
Managing Partner |
Pancho Cassis
|
Director del grupo de creación |
Fernando Pellizzaro
|
Director del grupo de creación |
Jean Zamprogno
|
Director artístico |
Camilo Jiménez
|
Director artístico |
Sergio Takahata
|
Director de cuentas |
Stefane Rosa
|
Productor ejecutivo |
Carlos Torres
|
Responsable de la creación |
Eduardo Marques
|
Responsable de la creación |
Jorg Riommi
|
Director ejecutivo de creación |
Pablo Dachefsky
|
Director artístico |
Ivan Montebello
|
Responsable de conceptos / redactor |
PABLO MURUBE
|
Fotógrafo |
Pål Allan
|
Food Stylist |
Anna Lindblad
|