Título | Fastest annual report in the world |
Agencia | Digitas Pixelpark |
Campaña | Fastest annual report in the world |
Anunciante | Puma |
Marca | Puma |
Fecha de primera difusión/publicación | 2018 / 4 |
Sector Empresarial | Prendas deportivas |
Sinopsis | Athletic footwear and clothing brand Puma introduces the world's fastest annual report. Reading it, you can tear through 240 pages in 9.58 seconds. Which also happens to be Usain Bolt's 100 meter world record. Puma: forever faster. |
Filosofía | Publicis Pixelpark has been working with PUMA to help drive their corporate mission statement "Forever Faster". It includes the print edition of the annual report 2017, the invitation to the annual General Meeting and a microsite, which is also embedded in the movie "9.58 Seconds". |
Medio | Sitios de Internet |
Duración | |
Más información | https://www.adforum.com/agency/6182/creative-work/34565016/fastest-annual-report-in-the-world/puma |
Responsable de la creación | Timm Weber |
Director ejecutivo de creación | Bernhard Tikale |
Director creativo | Eike Fietje |
Director creativo | Joshua Mackowiak |
Creative Director Publishing | Reinhard Sorger |
Director artístico | Pascal Ehrenberg |
Interactive Developer | Dietmar Birner |
Responsable de cuentas de agencia | Marilyn del'Antonio |