Concerned Citizens to Take Down Gun Violence - "Public Shooting 2"

Saatchi & Saatchi Wellness

Saatchi & Saatchi Wellness New York, Estados Unidos

7197

Título	Public Shooting 2
Agencia	Saatchi & Saatchi Wellness
Campaña	Take Down Gun Violence
Anunciante	Concerned Citizens to Take Down Gun Violence
Marca	Concerned Citizens to Take Down Gun Violence
Fecha de primera difusión/publicación	2016 / 6
Sector Empresarial	Instituciones/Organizaciones no gubernamentales
Lema	In case of school shooting act immediately
Sinopsis	On average, there are more than one mass shooting a day in the United States. With arguments raging on how to manage the epidemic of gun violence, something needed to be done to save lives now. Inspired by public safety choking posters, we created shooting survival posters. Designed to be displayed in movie theaters, schools, restaurants, nightclubs and other public spaces, the posters gave practical tips and advice to individuals on effective self-preservation in the case of a mass shooting. It was the campaign we didn't want to create.
Medio	Prensa y publicaciones
Responsable de la creación	Kathy Delaney
Director creativo	Scott Carlton
Director creativo	Carolyn Gargano
Responsable de conceptos / redactor	Scott Carlton
Illustrator	Lauren Chan