Starts his career in DDB Colombia at 2011 as graphic creative, then becomes Copy at the McCann Erickson Office in Medellin and later Creative Director at Sancho BBDO in the same city. Also he became parte of The creative team of TBWA Colombia and HAVAS, until 2011 that he founded "Creamos" the agency of his dreams, which aims to creativity, strategy, aesthetic and emotional impact on each of its projects.