With over two decades devoted to spearheading talented teams at prestigious agencies like Y&R Red Fuse (WPP Company) and RAPP (Omnicom Group) among others.
Occupying crucial roles throughout my career, my vision has been applied at a divergent range of companies, inclusive of 10 of the top 100 most invaluable brands as per the Brand Finance rankings of 2023.
My skills blend creativity and operations expertise to afford a holistic approach to projects, deeply rooted in Design, Digital, CRM, Branding, and Communication Campaigns. My commitment to excellence has been recognized at renowned awards including the Cannes Festival, London LIAAwards, and ABEMD. Moreover, I've had the pleasure of serving as a juror at esteemed award events, including but not limited to London International Awards, ECHO Latam, POPAI Awards, PHNX Adforum, and EFFIE Awards.
Beyond my professional persona, I help shape the future marketers and creatives as a seasoned professor at reputable institutions like the Universidade de São Paulo (FIA-USP) and Miami Ad School. This teaching experience not only allows me to impart valuable knowledge but also enables me to continually reframe my own understanding of the advertising world.
In my quest to stay updated, I'm an active AI enthusiast, chasing the thrills of this advancing technology. Outside the workspace, I channel my energy into my amateur running, aiming always to hit that next milestone on the trail.
I continue my journey in the dynamic industry of marketing and advertising, fostering growth and delivering results.