Título | We are the 2nd country |
Agencia | Agencia 1947 |
Campaña | Endangered Landscapes |
Anunciante | Alas Chiquitanas |
Marca | Alas Chiquitanas |
Posted | Septiembre 2023 |
Sector Empresarial | Cuestiones medioambientales |
Sinopsis | Many brands in Bolivia take the World Environment Day as one more event in their annual schedule. Alongside Una Gran Nación, a movement to promote Bolivian pride, and Alas Chiquitanas, a nature activisim NGO, we have decided to work on a message to denounce and show the reality that the country is experiencing in regards to the environment, which unfortunately, the decision-makers of the country are not doing anything about. This is how Endangered Landscapes is born. This is a campaign that through trademarked images dating from 2019 up to today shows us hard data on the different environmental disasters that we are experiencing, such as: wildfires, animal deaths, deforestation, and the indiscriminate use of mercury for gold exploitation. There are many issues, which combined, turn into the greatest threat to the extinction of our landscapes, and if we don’t report them, they will disappear. |
Medio | Prensa y publicaciones |
Responsable de la creación | Ferju Cuevas |
Responsable de conceptos / redactor | Ferju Cuevas |
Deputy Creative Director | Rodsel Ticona |
Director artístico | José Fickert |
Responsable de cuentas de agencia | Mars Jimenez |
Montador | Pau Vidal |
Fotógrafo | Andrés Unter |
Postproducción | Una Gran Nación |
Fotógrafo | Una Gran Nación |