| Título | Giants |
| Agencia | Modernista! |
| Campaña | Giants |
| Anunciante | General Motors Corp. |
| Marca | Hummer |
| Posted | Julio 2005 |
| Producto | H3 |
| Sector Empresarial | 4x4 |
| Sinopsis | Introduce and herald the new midsize HUMMER H3 as the "latest big thing from HUMMER". Initially it is important to communicate the relative size of the vehicle both as a means of positioning it as an authentic alternative to the competition in the midsize segment and versus the H1 and H2. Furthermore the irreverence and the attitude of the spot are 100% HUMMER. |
| Medio | Televisión y Cine |
| Duración | |
| Mercado | Estados Unidos |
| Responsable de conceptos / redactor | Joe Fallon |
| Director ejecutivo de creación | Lance Jensen |
| Director ejecutivo de creación | Gary Koepke |
| Director artístico | Tim Vaccarino |
| Productor de la agencia | Julian Katz |
| Montador | Kirk Baxter |
| Realizador | Jake Scott |
| Director de fotografía | Tobias Schliesser |
| Efectos especiales | Geoff McAuliffe |
| Artista / Dibujante | Ben Neill |
| Productora | RSA Films |
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