Catalina Quiroga Mendoza

Catalina Quiroga Mendoza

Lead Creative Designer at Publicis - PGD LATAM
Bogota, Colombia

Sumario

With my imagination reaching Mars and my focus grounded on Earth, I create visual languages and brand universes that tell stories and leave a mark. Design is not just what I do—it’s how I connect with people, how I solve challenges, and how I make ideas come to life.

I pay attention to every detail, no matter how small, because I believe that great design lives in the fine print. I thrive in collaborative spaces, adapt to challenges with agility, and always design with one goal in mind: to create meaningful impact.

I’m ready to embrace new horizons, lead creative processes, and continue shaping ideas that inspire.

Idiomas
  • Español - Native

Positions

Lead Creative Designer
Bogota, Colombia
November 2023 - Presente (1 año 3 meses)
/ Razorfish Agency
I work as a Lead Creative Designer at Razorfish, where I specialize in the production of print and digital materials for the Stellantis account in the CRM/Sales area. Developing visual pieces for the Jeep, Alfa, Chrysler, RAM, Dodge and FIAT brands, I ensure that each project meets the highest quality standards and technical specifications. I collaborate with multidisciplinary teams to ensure precise execution aligned with the objectives of each brand.
/ Creative Leader HUB #3: We are a community, gathered around the fire of inspiration and creativity, looking for new ways to change things.
/ Performance Manager: Responsible for 4 people for new hire development plan, learning path, career discussions, etc.
Senior Creative Designer
Bogota, Colombia
May 2022 - November 2023 (1 año 6 meses)
/ PXP Agency
/ Mechanical and prepress development, digital products, digital design (emails, banners, social media) and deck design.
/ Did a prepress training for Pharma and another at Langland Studio for translation adaptation.
/ Design of digital pieces for Walmart Local Marketplace and Go Local.
/ Deck Designer: Cleaning, tidying, slide design
/ Editorial Media Teacher and Trainee Force Mentor.
/ Lectures on Editorial Media and how to create a brand from a concept.
/ Creative Leader HUB #4: We are a community, gathered around the fire of inspiration and creativity, looking for new ways to change things.
/ Performance Manager: Responsible for 3 people for new hire development plan, learning path, career discussions, etc.

Clients: Walmart Local Marketplace and Go Local, Pharma (Pfizer, Abbvie, Imbruvica).

Formación

Master's Degree in Editorial Design and Digital Publications

February 2017 - November 2018 (1 año 9 meses)

Bachelor's degree Graphic Design

June 2008 - June 2013 (5 años)

Bachelor's degree Industrial Design

June 2007 - December 2012 (5 años 6 meses)

Other professional activities

Bendita Carpeta

Awards Jury Member
November 2023 - November 2023 (1 segundo)
Being part of a panel of judges evaluating categories such as Innovation, Ads and Social Good is an honor and a responsibility that I take on with great excitement and commitment. I look forward to seeing the talent, creativity and impact that the best agencies in our region bring to the table.

Universidad Jorge Tadeo Lozano, Santafe de Bogota

Coaching Volunteer Tadeolab
February 2020 - January 2021 (11 meses)
/Conceptual and technical accompaniment of students' projects. / Jury of design deliveries. / Conferences: Parallel opposites: Hits and misses in working life and brand experience. The ingredients to create the magic recipe in the digital world and how we can see social networks differently, because in the end not everything is likes, or followers.

PHNX 2025

Awards Jury Member

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