Re-born to be alive - "Julie-Isabelle (Flemish)"

Duval Guillaume

Duval Guillaume Bruxelles, Bélgica

6469

Título	Julie-Isabelle (Flemish)
Agencia	Duval Guillaume
Campaña	Heartbeats
Anunciante	Re-Born To Be Alive
Marca	Re-born to be alive
Fecha de primera difusión/publicación	2015 / 5
Sector Empresarial	Asociaciones de información y de la lucha contra la enfermedad
Sinopsis	Re-born to be alive is a nonprofit organization that stands for the promotion of organ donation and transplantation. Its campaigns are meant to spark discussions about the topic and bring it closer to the public. The ultimate goal of the organization is to give second chances.
Filosofía	The radio campaign that Duval Guillaume has created wants to raise awareness of the possibilities that organ donation offers, and activate people to register at www.reborntobealive.be as an organ donor. The agency wanted to show that life can be passed on and nobody’s death needs to be meaningless. The radio campaign “heartbeats” is a result of a collaboration between Duval Guillaume and Ray Gun and will be aired on FM Brussels.
Medio	Radio
Duración	30 seconds
Más información	www.reborntobealive.be
Director ejecutivo de creación	Dries De Wilde
Director ejecutivo de creación	Koenraad Lefever
Director ejecutivo de creación	Véronique Sels
Director artístico	Ad Van Ongeval
Responsable de conceptos / redactor	Jeremie Goldwasser
Director de cuentas	Elke Janssens
Responsable de cuentas de agencia	Jef Leysen
Ejecutivo de cuentas	Tine Van Hasselt
Radio Producer (Raygun)	Toon Jansegers
Sound Engineer (Raygun)	Mathieu Grillo
Sound Engineer (Raygun)	Menno Van Riet