Ikea - "The Troll"

Rethink Communications Inc.

Rethink Communications Inc. Toronto, Canadá

Premios

7330

Marca: Ikea
País: Canadá

Anunciante: IKEA

Título	The Troll
Agencia	Rethink Communications Inc.
Campaña	Bring Home to Life
Anunciante	IKEA
Marca	Ikea
Fecha de primera difusión/publicación	2023 / 1
Sector Empresarial	Comercios de proximidad, tiendas especializadas
Sinopsis	In this film, we tell the mythical story of a grumbling troll who works as a toll booth collector and lives under a dark, damp bridge. When a young boy takes an interest in the troll and offers an IKEA lamp to brighten up his living space, things begin to change. Together, they transform the space into a bright and cozy home. In the end, it’s more than the Troll’s home that's improved, as we see him go from a sad lonely troll to a happy one. And as the boy and the troll enjoy the comfortable space, the long-tormented villagers above are finally free to cross the troll’s bridge.
Medio	Interactivo
Duración	125 seconds
Empresa de creación sonora	Vapor Music Group
Responsable de la creación	Aaron Starkman
Director de publicidad	Johanna Andrén
Realizador	Nick Ball
Puppet Lead	Martin Pec
Media Agency	Carat
Global Chief Creative Officer	Aaron Starkman
Responsable de la creación	Mike Dubrick
Director creativo	Caroline Friesen
Director creativo	Robbie Percy
Responsable de conceptos / redactor	Robbie Percy
Director artístico	Caroline Friesen
Group Account Director	Kiara Wilson
Director of Broadcast Production	Shelby Spigelman
Director of Broadcast Production	Nadya MacNeil
Senior Producer	Andrew Schulze
Senior Producer	Chantel Brinkman
Productora	OPC
Productora	Division Films
Director de fotografía	Daniel Voldheim
Jefe de decorados	Marco Puig
VFX Producer	Emma Hertz
Efectos especiales	Peter Smith
Colorista	Alex Bickel
Colorista	Color Collective
Productor ejecutivo	Claudia Guevara
Music Director	Ted Rosnick
Credits	Justin Chan
Chief Strategy Officer	Sean McDonald
Strategy Director	Jay Fleming
Director de cuentas	Megan Christopher
Jefe de cuentas	Erica Francis
Executive Integrated Producer	Jessica Long
Productor	Harland Weiss
Set Design	Donna Irvine
Postproducción	Nimiopere
Montador	Graham Chisholm
Productor ejecutivo	Julie Axell
VFX Company	House of Parliament
Audio Design	Kat Stewart
Photography Studio	Wunderkamera
Fotógrafo	Ernest Winczyk
Productor ejecutivo	Krzysztof Wiecek
Builder	Martin Pec
Integrated Production	William Cranor
Executive Integrated Producer	Terri Winter
Productor	Max Brook