Ketnet Dub - "Ketnet Dub"

FamousGrey

FamousGrey Groot-Bijgaarden, Bélgica

Premios

9477

Marca: Ketnet Dub
País: Bélgica

Anunciante: VRT

Título	Ketnet Dub
Agencia	FamousGrey
Campaña	Ketnet Dub
Anunciante	VRT
Marca	Ketnet Dub
Fecha de primera difusión/publicación	2017 / 3
Sector Empresarial	Telefonía móvil y buscapersonas
Filosofía	n Belgium, children’s reading skills are getting worse. It is proven that reading out loud helps kids to read better. But that’s not always an easy or a fun thing to do. Ketnet, the children’s TV channel that wants to make education fun, made Ketnet Dub, an app with interactive animated cartoons in which children can become the voice of one of the characters. In the app, children can choose a cartoon character based on their current reading level. The higher their reading level, the more difficult the words will be. During the cartoon, subtitles for their character will appear, and children have to read the words. Their voice is recorded and added to the video. Afterwards, the children can rewatch their movie, hear how they’ve done and send the video to their parents, friends or teacher.
Medio	Interactivo
Mercado	Turquía
Head of Client Services	Bob Madou
Client Account Director	Griet Verbruggen
Client Account Director	Maarten Janssens
Client Account Director	Hanne Laureys
PR	Liedewij Verbiest
PR	Anne-Cécile Collignon
PR	Liesbeth Pyck
PR Company	Famous Relations, Groot-Bijgaarden
Marketing Executive	Liedewij Verbiest
Marketing Executive	Anne-Cécile Collignon
Marketing Executive	Liesbeth Pyck
Responsable de cuentas de agencia	Lore Debulpaep
Business Director	Mieke Van de Gehuchte
Director ejecutivo de creación	Katrien Bottez
Creative	Chiara Scherpereel
Creative	Diederik Jeangout
Responsable de conceptos / redactor	Joanna Ryckaert
Responsable de la producción	Emily Rammant
Chief Technology Officer	Gregory Roekens
Productor digital	Bart Segers
Productor digital	Firat Sorgucu
Digital Designer	Laurens Groven
Digital Designer	Ken Wuytack
App Production Company	4129Grey Istanbul
Illustrator	Mark Borgions
2D Artist	Mark Borgions
Animator	Mark Borgions
Animator	Geertjan Tillmans
Animator	Michélé De Feudis
Empresa de creación sonora	Cobra Radio Brewery, Brussels
Sound Designer	Raf Debraekeleer
Compositor de música	Ad Cominotto