Título | Nissan Patrol (OOH) |
Agencia |
TBWA\RAAD
|
Campaña |
Nissan Patrol
|
Anunciante |
Renault-Nissan-Mitsubishi Alliance
|
Marca |
Nissan
|
Fecha de primera difusión/publicación |
2024 / 2
|
Sector Empresarial | Automóviles
|
Sinopsis | In a stunning showcase of digital artistry, Nissan Middle East recently revealed a CGI masterpiece featuring the iconic Patrol lineup on the billboard of City Walk Dubai. This viral video seamlessly integrates cutting-edge technology with a creative vision, portraying the Patrol against dynamic, surreal landscapes that mirror its robust elegance and advanced features. Crafted using high-resolution 3D modeling and photorealistic rendering, the video establishes a new benchmark in automotive advertising, captivating audiences and enhancing Nissan's brand presence. More than just an advertisement, this disruptive project represents a daring exploration into the future of immersive digital storytelling. It skillfully highlights the Patrol's spirit of adventure and innovation in every frame. |
Medio |
Digital Billboard/Poster
|
Agency |
TBWA\RAAD
|
Responsable de la creación |
Walid Kanaan
|
Director ejecutivo de creación |
Frederico Roberto
|
Director creativo |
Sumanth Wilkins
|
Director de cuentas |
Nissan United
|
Social Media Manager |
Nissan United
|
Responsable de cuentas de agencia |
Nissan United
|
Social Media Executive |
Nissan United
|
Content Creator |
Nissan United
|
Senior Manager Marketing Communications |
Roland Zahra
|
Marketing Communications |
Carla EL Hachem
|
Manager of Communications |
Romy Abdelnour
|
Marketing Director |
Abdulilah Wazni
|
Social Media Expert |
Meera Saleem
|
Director de publicidad |
Mina Ammary
|
Managing Director |
Wassim Abi Salloum
|