Lisa Greenberg
SVp. Head of Art, Creative director at Leo Burnett Worldwide
Toronto, Canadá
TítuloSmith Dinner Menu
BriefSmith is a restaurant that guarantees a new experience for regular customers as well as first-time visitors. It has an ever-changing menu and a collection of plates and cutlery from all over the world, so the odds of eating off the same plate twice are slim. This inspired a series of menus as eclectic as the tableware. The ever-changing newspaper menu has become a signature of the restaurant. For example, the brunch menu showcased raw items on the cover and delicious cooked dishes inside.
Agencia
Campaña Smith Restaurant + Bar
Anunciante Smith Restaurant + Bar
Marca Smith Restaurant + Bar
PostedNoviembre 2016
Sector Empresarial Restaurantes y comida rápida
Sinopsis Smith is a restaurant that creates a unique experience for every new and returning visitor. They have an everchanging menu, and a collection of plates and cutlery gathered from all over the world. The odds of you eating off the same plate twice, are pretty slim. This inspired us to design a menu series that when combined became as eclectic as the plates you ate from.
Medio Case Study
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