TOP5
TOP
5
Best marketing campaigns globally
The best ads and advertising campaigns of the week worldwide.

The week's Top5 marketing campaigns : Sep 30, 2024

1

Burger King - No Choice Whopper

Brilliant activation from Burger King in Austria, zeroing in on the importance of choice. Watch to the end!

TítuloNo Choice Whopper
Agencia
Campaña No Choice Whopper
Anunciante Burger King
Marca Burger King
Fecha de primera difusión/publicación 2024 / 9
Sector Empresarial Restaurantes y comida rápida
Sinopsis Hidden cameras captured the wide range of reactions from customers at a restaurant and drive-thru. After some heated discussions, Burger King revealed the true purpose behind the action: to remind Austrians of the importance of democratic choice.
Filosofía To highlight the importance of democratic voting, Burger King in Austria and agency Jung von Matt DONAU surprised customers by cutting its menu to just one single item for a day. Hungry Burger King customers in selected restaurants were perplexed to discover that, instead of the usual full menu – from Big King to Long Chicken, Chili Cheese Nuggets, and more – only the Whopper was available.
Problema 2024 has been a year of important elections all over the world, with even more to come. As well as the forthcoming US vote, Austria is holding elections this month, with the Far Right Freedom party currently leading in the polls.
Medio Televisión
Duración
Management
Management
Management
Director creativo
Director creativo
Responsable de conceptos / redactor
Responsable de conceptos
Strategist
Director de proyectos
Director de proyectos
DIRECTOR DE SERVICIO AL CLIENTE
Director artístico
Director artístico
Director artístico
Social Media Expert
Director de publicidad
Director de publicidad
Director de publicidad
Productora
Productor ejecutivo
Productor
Productor
Production Assistant
Director de fotografía
Sound Engineer
Montador
Cast
2

J.Crew - Demi Moore

Retailer J.Crew relaunches its iconic catalogue after a 7-year absence. Demi Moore stars in this execution, one of a series that rebuilds the brand's rich creative heritage and aspirational legacy.

TítuloDemi Moore
Agencia
Campaña J.Crew Catalog Launch
Anunciante J.Crew
Marca J.Crew
Fecha de primera difusión/publicación 2024 / 9
Sector Empresarial Ropa
Medio Televisión
Duración
Casting
Productora
Director creativo
Photographer / Director
DP
Director creativo
Director creativo
Fashion Stylist
Hair
Makeup artist
Set Design
Casting Director
Postproducción
Postproducción
3

Renault 5 E-Tech - R5volution is a French Thing (French)

Renault 5 leans into a wealth of iconography with a French flair. This story-filled new film for the E-Tech model takes the form of a voyage through time.

TítuloR5volution is a French Thing (French)
Título (Lengua original)La R5VOLUTION, une idée française
Agencia
Campaña Revolution is a French Thing
Anunciante Renault
Marca Renault 5 E-Tech
Fecha de primera difusión/publicación 2024 / 9
Producto R5 E-Tech
Sector Empresarial Automóviles
Sinopsis Portrait of a journey through French revolutions
To underline Renault 5's revolutionary approach, the film takes the form of a dreamlike journey through different historical periods, in which the car encounters other icons, each embodying a form of revolution in their own field: music with the French Touch movement, cinema with the Nouvelle Vague led by Jean-Luc Godard, photography with the humanist movement, fashion with haute-couture, the Moulin Rouge with the French Cancan... So many fields in which France has excelled, innovated and left its mark, instilling lasting change. Because revolution is a French thing.
Sinopsis (Lengua original) Portrait d’un voyage à travers des révolutions bien françaises Pour souligner l’approche révolutionnaire de Renault 5, le film prend la forme d’un voyage onirique à travers différentes époques dans lequel la voiture va rencontrer d’autres icones, incarnant chacune une forme de révolution dans leur domaine : la musique avec le mouvement de la French Touch, le cinéma avec la Nouvelle Vague portée par Jean-Luc Godard, la photographie avec le mouvement humaniste, la mode avec la haute-couture, le Moulin Rouge avec le French Cancan… Autant de domaines dans lesquels la France a excellé, innové et laissé son empreinte en insufflant un changement durable. Car la révolution est une idée française.
Problema (Lengua original) Modèle emblématique d'une époque, le plus vendu en France de 1973 à 1984, R5 incarne une forme de révolution made in France. Quarante ans plus tard, Renault 5 est de retour, totalement repensée pour répondre aux enjeux d’aujourd’hui : 100% électrique, matériaux recyclés et recyclables, technologies innovantes, fabriquée en France. En clin d’œil à son origine française, un accessoire insolite, le porte-baguette, sera d’ailleurs proposé sur ce véhicule.
Medio Televisión
Duración
Banda Sonora Instant Crush
Realizador
Chief Marketing Officer (CMO)
4

Woolmark - Wear Wool Not Waste

Striking film from Woolmark that brings home an important message of sustainability and the effect on the planet of what we buy.

TítuloWear Wool Not Waste
Agencia
Campaña Wear Wool, Not Waste
Anunciante The Woolmark Company
Marca Woolmark
Fecha de primera difusión/publicación 2024 / 9
Sector Empresarial Textil
Medio Televisión
Duración
Productora
Business Director
Miembro del equipo creativo
Responsable de cuentas de agencia
Strategy Director
Strategist
Realizador
Realizador
Productor ejecutivo
Responsable de la producción
Film
Service Producer
Director de fotografía
Sonido
Música
Media Agency
Craft
Director ejecutivo de creación
5

Hyundai - The art of electromobility 1

Hyundai marks World EV day with a series of beautiful artistry in this new print campaign. The message is that new clean auto technology gives cities back the shine they should never have lost.

TítuloThe art of electromobility 1
Agencia
Campaña The art of electromobility
Anunciante Gildemeister Perú
Marca Hyundai
Fecha de primera difusión/publicación 2024 / 9
Sector Empresarial Automotor
Sinopsis Just like old times, but better. The electric technology of our cars is here to give cities back the shine they should never have lost. That's why we gave a message for a better future for the next generations, deciding for efficient and sustainable mobility. This was a print campaign during #WorldEVDay.
Medio Prensa y publicaciones
Responsable de conceptos / redactor
Esté al corriente !
Reciba los últimos trabajos creativos publicados