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Burger King - No Choice Whopper
Brilliant activation from Burger King in Austria, zeroing in on the importance of choice. Watch to the end!
| Título | No Choice Whopper |
| Agencia | Jung von Matt / Donau |
| Campaña | No Choice Whopper |
| Anunciante | Burger King |
| Marca | Burger King |
| Fecha de primera difusión/publicación | 2024 / 9 |
| Sector Empresarial | Restaurantes y comida rápida |
| Sinopsis | Hidden cameras captured the wide range of reactions from customers at a restaurant and drive-thru. After some heated discussions, Burger King revealed the true purpose behind the action: to remind Austrians of the importance of democratic choice. |
| Filosofía | To highlight the importance of democratic voting, Burger King in Austria and agency Jung von Matt DONAU surprised customers by cutting its menu to just one single item for a day. Hungry Burger King customers in selected restaurants were perplexed to discover that, instead of the usual full menu – from Big King to Long Chicken, Chili Cheese Nuggets, and more – only the Whopper was available. |
| Problema | 2024 has been a year of important elections all over the world, with even more to come. As well as the forthcoming US vote, Austria is holding elections this month, with the Far Right Freedom party currently leading in the polls. |
| Medio | Televisión |
| Duración | |
| Management | Michael Nagy |
| Management | Benedikt Nußbaumer |
| Management | Florian Rock |
| Director creativo | Gerd Schulte Doeinghaus |
| Director creativo | Christopher Eder |
| Responsable de conceptos / redactor | Johanna Philipp |
| Responsable de conceptos | Johanna Philipp |
| Strategist | Eva Jarembeková |
| Director de proyectos | Winnie Tsao |
| Director de proyectos | Barbara Farkas |
| DIRECTOR DE SERVICIO AL CLIENTE | Cornelia Gall |
| Director artístico | Lukas Hibbert |
| Director artístico | Christiana Kirova |
| Director artístico | Karolina Fuessl |
| Social Media Expert | Anna Schober |
| Director de publicidad | Melanie Wochner |
| Director de publicidad | Elena Windholz |
| Director de publicidad | Viktoria Pailnsteiner |
| Productora | Kaiserschnitt Film GmbH |
| Productor ejecutivo | Matthias Papst |
| Productor | Magdalena Kopycinska |
| Productor | Yannick Stross |
| Production Assistant | Lea Povacz |
| Director de fotografía | Dominik Hofer |
| Sound Engineer | Lenni Fuchs |
| Montador | Lukas Beck |
| Cast | Roman Kreid |
2
J.Crew - Demi Moore
Retailer J.Crew relaunches its iconic catalogue after a 7-year absence. Demi Moore stars in this execution, one of a series that rebuilds the brand's rich creative heritage and aspirational legacy.
| Título | Demi Moore |
| Agencia | MA+Group |
| Campaña | J.Crew Catalog Launch |
| Anunciante | J.Crew |
| Marca | J.Crew |
| Fecha de primera difusión/publicación | 2024 / 9 |
| Sector Empresarial | Ropa |
| Medio | Televisión |
| Duración | |
| Casting | Midland Casting |
| Productora | 360pm |
| Director creativo | Atelier Franck Durand |
| Photographer / Director | Max Farago |
| DP | Andrew Amine |
| Director creativo | Olympia Gayot |
| Director creativo | Brendon Babenzien |
| Fashion Stylist | Brad Goreski |
| Hair | Joey George |
| Makeup artist | Yumi Lee |
| Set Design | Nicholas Des Jardins |
| Casting Director | Rachel Chandler |
| Postproducción | Max Farago |
| Postproducción | Clara Cullen |
3
Renault 5 E-Tech - R5volution is a French Thing (French)
Renault 5 leans into a wealth of iconography with a French flair. This story-filled new film for the E-Tech model takes the form of a voyage through time.
| Título | R5volution is a French Thing (French) |
| Título (Lengua original) | La R5VOLUTION, une idée française |
| Agencia | Publicis Conseil |
| Campaña | Revolution is a French Thing |
| Anunciante | Renault |
| Marca | Renault 5 E-Tech |
| Fecha de primera difusión/publicación | 2024 / 9 |
| Producto | R5 E-Tech |
| Sector Empresarial | Automóviles |
| Sinopsis | Portrait of a journey through French revolutions To underline Renault 5's revolutionary approach, the film takes the form of a dreamlike journey through different historical periods, in which the car encounters other icons, each embodying a form of revolution in their own field: music with the French Touch movement, cinema with the Nouvelle Vague led by Jean-Luc Godard, photography with the humanist movement, fashion with haute-couture, the Moulin Rouge with the French Cancan... So many fields in which France has excelled, innovated and left its mark, instilling lasting change. Because revolution is a French thing. |
| Sinopsis (Lengua original) | Portrait d’un voyage à travers des révolutions bien françaises Pour souligner l’approche révolutionnaire de Renault 5, le film prend la forme d’un voyage onirique à travers différentes époques dans lequel la voiture va rencontrer d’autres icones, incarnant chacune une forme de révolution dans leur domaine : la musique avec le mouvement de la French Touch, le cinéma avec la Nouvelle Vague portée par Jean-Luc Godard, la photographie avec le mouvement humaniste, la mode avec la haute-couture, le Moulin Rouge avec le French Cancan… Autant de domaines dans lesquels la France a excellé, innové et laissé son empreinte en insufflant un changement durable. Car la révolution est une idée française. |
| Problema (Lengua original) | Modèle emblématique d'une époque, le plus vendu en France de 1973 à 1984, R5 incarne une forme de révolution made in France. Quarante ans plus tard, Renault 5 est de retour, totalement repensée pour répondre aux enjeux d’aujourd’hui : 100% électrique, matériaux recyclés et recyclables, technologies innovantes, fabriquée en France. En clin d’œil à son origine française, un accessoire insolite, le porte-baguette, sera d’ailleurs proposé sur ce véhicule. |
| Medio | Televisión |
| Duración | |
| Banda Sonora | Instant Crush |
| Realizador | Bruno Aveillan |
| Chief Marketing Officer (CMO) | Arnaud Belloni |
4
Woolmark - Wear Wool Not Waste
Striking film from Woolmark that brings home an important message of sustainability and the effect on the planet of what we buy.
| Título | Wear Wool Not Waste |
| Agencia | 20Something |
| Campaña | Wear Wool, Not Waste |
| Anunciante | The Woolmark Company |
| Marca | Woolmark |
| Fecha de primera difusión/publicación | 2024 / 9 |
| Sector Empresarial | Textil |
| Medio | Televisión |
| Duración | |
| Productora | Park Village |
| Business Director | Anisha Obeng |
| Miembro del equipo creativo | Cathryn Carey |
| Responsable de cuentas de agencia | Amy Greasby |
| Strategy Director | Fran Docx |
| Strategist | Asa Nowers |
| Realizador | Sil van der Woerd |
| Realizador | Jorik Dozy |
| Productor ejecutivo | Adam Booth |
| Responsable de la producción | Angelica Riccardi |
| Film | alice windeler |
| Service Producer | Renier Ridgeway |
| Director de fotografía | Lennert Hillege |
| Sonido | Ambit Sound |
| Música | Ambit Sound |
| Media Agency | PMG |
| Craft | PMG |
| Director ejecutivo de creación | William Thacker |
5
Hyundai - The art of electromobility 1
Hyundai marks World EV day with a series of beautiful artistry in this new print campaign. The message is that new clean auto technology gives cities back the shine they should never have lost.
| Título | The art of electromobility 1 |
| Agencia | Havas Worldwide Peru |
| Campaña | The art of electromobility |
| Anunciante | Gildemeister Perú |
| Marca | Hyundai |
| Fecha de primera difusión/publicación | 2024 / 9 |
| Sector Empresarial | Automotor |
| Sinopsis | Just like old times, but better. The electric technology of our cars is here to give cities back the shine they should never have lost. That's why we gave a message for a better future for the next generations, deciding for efficient and sustainable mobility. This was a print campaign during #WorldEVDay. |
| Medio | Prensa y publicaciones |
| Responsable de conceptos / redactor | Paulo Ballón |
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